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Student Site

This site is mostly used by businesses and organisations that are attending Laurel Papworth courses on social media, blogging and marketing/PR.

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Recent Site Wide Posts

  • Laurel Papworth wrote a new blog post: Tools for social media measurement   3 months ago · View

    I found this list online at Jacob Morgan Marketing – you guys might find it interesting. If you are in class, please analyse the tools as a team or in couples:

    The Tool Google Analytics This is an absolute must. Google analytics will allow you to track your traffic levels (among other things) and will allow to [...]

  • vish wrote a new blog post: Social Media Marketing – One for all?   3 months ago · View

    Dear fellow social marketing people, experts, amateurs, adopters, experimenters  and others, Please note that there is a little bit of gen x bashing in this post – so if you are a gen x who might be offended please read at your own risk! From online marketing to social media marketing. The way I see it – social [...]

  • Laurel Papworth wrote a new blog post: Job: Melbourne Online Community Manager   3 months, 1 week ago · View

    ThumbnailHere’s one for Melbourne Flutterbys

    Engaging the online community Social media Product Analysis This software house is the global market leader for the industry. With a commitment to growing their majority market share, they are now seeking a Community Manager to understand, analyse and communicate customer feedback from the online community. Acting as the product voice [...]

  • kildareman wrote a new blog post: When will building products and construction manufacturers make it easy   3 months, 1 week ago · View

    As a keen diy enthustiast  like many in Australia I’m always searching for the clear and practical advice, tips and tools on how to tackle building projects I take on. For example I was after information on how to build a simple brick wall four feet high, and to my surprise I couldn’t really find anything useful that [...]

  • mikey_ok wrote a new blog post: Top 50 Building Construction Blogs in Australia   3 months, 1 week ago · View

    So, where are they? It appears rather difficult to find Bloggers writing about building and construction materials in Australia.  There is more than enough to write about if you consider home renovation, sustainable building materials, unique Australian design and garden landscaping within a drought.  Soaring home prices in an ever increasing Real Estate market impact greatly on the [...]

  • sabjess wrote a new blog post: Friday night fun spot for the girls in Melbourne   3 months, 1 week ago · View

    Looking for something fun in Melbourne for the girls on a Saturday night? Last week I took a few of my girlfriends for a pamper session and cocktails at The Longroom bar in the city and we had a great time! If  you’re looking for something fun and different for your next girls night out, I reccomend [...]

  • bsan wrote a new blog post: Education for IT Service Management Professionals   3 months, 1 week ago · View

    The World is Run by Those Who Show Up!  Join the IT Service Management community network, participate in debate, shape the future and lead innovation at the Southern Hemisphere’s largest IT Service Management Conference, LEADit 2010, 23-25 August at the Melbourne Convention & Exhibition Centre. Sign up today to join industry experts in over 40 informative sessions, [...]

  • nathanrogers20 wrote a new blog post: Williamstown, Melbourne’s most Livable Suburb?   3 months, 1 week ago · View

    Having recently moved away from Williamstown, located 20 minutes from the centre of Melbourne, I’ve discovered what a remarkable town it actually is. What makes the town so unique is that it encompasses feeling of being in a coastal community, yet never feeling too far away from the cultural luxuries located in Melbourne. Its wide oak [...]

  • melb_b wrote a new blog post: Williamstown’s Online Community   3 months, 1 week ago · View

    Did you know that Williamstown has its own online community hub? Back in the late 1990s, Stonehenge (multi award winning architectural building and development company) designed and built a unique 52 home development called Williams Bay within the Rifle Range estate on the edge of Williamstown. Through carefully architectured homes and cleverly designed streetscapes, Managing Director, Mark Davis, created a [...]

  • Laurel Papworth wrote a new blog post: Measurement: Klout   3 months, 1 week ago · View

    ThumbnailWant to measure the influence of someone on Twitter or in your social network? Have a look at Klout:

    Klout Score The Klout Score is the measurement of your overall online influence. The scores range from 0 to 100 with higher scores representing a wider and stronger sphere of influence. Klout uses over 25 variables to measure True Reach, Amplification [...]

RSS Online Communities

  • Agency Flash Mobs vs Social Flash Mobs September 2, 2010
    If flash mobbing was originally a group of strangers from the internet/Facebook meeting in the real world, doing a flash freeze at a set time and then walking off, what is agency created, arts organisation choreagraphed and danced, performance installations with professional filming and promotion to flog products? Agency Flash Mobs vs Social Flash Mobs is a […]
  • How to Delete a Ning Network – Removal is not possible August 21, 2010
    How do you remove a Ning Network and take it elsewhere? Delete a Ning Network completely? Ning have stopped you from doing that...!How to Delete a Ning Network – Removal is not possible is a post from: Laurel Papworth- Social Network Strategy […]
  • Skinbook: Facebook in the nude August 16, 2010
    Skinbook is "Facebook for nudists". Though they have a Facebook and a Twitter account as well - this Ning online community has 9,000 members. Skinbook: Facebook in the nude is a post from: Laurel Papworth- Social Network Strategy […]
  • Journalism and Wikipedia – Wanky Balls August 11, 2010
    Journalists who use Wikipedia as a source should probably check the citations - Wikipedia insists on them. Was The Big Chill ever really named Wanky Balls Festival? Or is it just humour? Social Media runs amok! Online Communities tell fibs! Journalism and Wikipedia – Wanky Balls is a post from: Laurel Papworth- Social Network Strategy […]
  • Election 2010: GetUp Tony Abbott Mashup August 3, 2010
    Getup in Australia has had women in Australia speak election candidate Tony Abbott's words - to an interesting effect. The long tail of political comment are not forgiven by the community if they are not addressed in a timely fashion. Election 2010: GetUp Tony Abbott Mashup is a post from: Laurel Papworth- Social Network Strategy […]
  • Facebook Credit: Zuckerberg next Treasurer of the Internet App2User August 1, 2010
    Facebook credits and liquidity program - integrating real world currencies, gift cards and virtual economies. What will happen now Facebook is 500,000 members strong? The currency of the internet? Facebook Credit: Zuckerberg next Treasurer of the Internet App2User is a post from: Laurel Papworth- Social Network Strategy […]
  • Election 2.0 – List of social media election sites to watch. July 23, 2010
    List of Social Media Election sites for Australian 2010 election. An early analysis of election 2010 sites. It's particularly interesting to see which social media election sites are allowing the electorate to ask questions -versus who is providing answers. And how useful is the site to online community members. Election 2.0 – List of social media elect […]
  • Monetization: Social Network Advertising July 13, 2010
    Online ads are dropping in price and blaming online communities. Yet social advertising rarely work because we are chatting with mates, and not to be interrupted by situationally irrelevant ads. Monetization: Social Network Advertising is a post from: Laurel Papworth- Social Network Strategy […]

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